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  • ConversionRules is an option for Cell which can be set to a list of rules specifying how the contents of the cell are to be converted to external formats.
  • Typical elements in the list have the form "TeX" -> data.
  • Settings for ConversionRules do not affect the display of cells in the standard Mathematica notebook front end.
  • ConversionRules can be used to save the original form of a cell that has been converted from an external format.
  • See the Mathematica book: Section 2.10.9.
  • See also: CellTags.